Christmas kids donuts

Get inspired: a selection of creative bakery and pastry launches for Christmas 2017

Barry Callebaut has been cake hunting for you! Look back at Christmas 2017 with our summary of seasonal launches. Explore our European seasonal bakery review.







Pastry chefs and food manufacturers have been particularly inspired for Christmas 2017, offering consumers both classic seasonal treats and truly stunning desserts.

Barry Callebaut has been cake hunting all over Europe to bring you a summary of Christmas 2017 directions and a selection of inspiring concepts.

Happy reading!


Flavor developments

Chocolate, caramel, and hazelnut (praliné) are still the biggest seasonal flavors for Christmas all over Europe, plain or in combination with other flavors (cranberry, orange, …). Chestnut and coffee were also very much favored this year for new launches.

Citrus and exotic fruits - clementine, passion fruit - have proved popular. Newly combined with pistachio or pecan, they add freshness to classic creations.

Coffee and hazelnut buche, with chocolate-coated coffee beans, Picard, France.

Clementine drizzle loaf cake, Costa Coffee, UK

Decorations & finishing

Pastry chefs dreamt of a White Christmas too this year. Many creations featured a velvety white finishing.

White velvet cake Yann Menguy La goutte d’or France

Yann Menguy, Patisserie La goutte d’or, France

Winter shapes were a hit again with many retailers - either playfully decorated with bright colors or gold dusted for more opulence. Beyond decorations, desserts all featured fillings or inclusions that brought them depth and indulgence.

Marks & Spencer chocolate pine cones

Edible pine cones, filled with chocolate mousse and a gooey chocolate filling, Marks & Spencer, UK


As for every seasonal occasion, showstoppers bring excitement to the table, either with perfect design and flavor combinations or with a surprise element.

Santa Stuck up the Chimney cake Marks & Spencer UK

Santa Stuck up the Chimney cake, Marks & Spencer, UK

Quite the opposite to white purity, rough finishings are popular this year. The buche below made a rough-looking yule log - quite literally. Looking like a real piece of wood, playfully cut in individual pieces, it features a combination crunch and smoothness, chocolate and a ginger-banana compote. Stunning!

Christmas buche by Angelo Musa and Alexandre Dufeu, Plaza Athénée, France.

Goal achieved to keep guests entertained at the dinner table with Tesco’s reveal dessert: a Belgian chocolate dome dusted in gold, revealing a delicious surprise.

Reveal cake, Tesco, UK


Since a few years, consumers on free-from diets can also enjoy the best of Christmas, with more and more products now available in vegan, gluten- and/or lactose-free version.

Free from gluten and wheat mince pies ASDA UK

Free from gluten and wheat mince pies, ASDA, UK